Since February 11, a Twitter page has been hinting at a project called Potato Will Eat You from super producers Diplo, Skrillex, and A-Trak. But that's not the name of a supergroup: The trio have teamed up with IconicTV to create POTATO, a YouTube music network.
A press release for POTATO says the trio wanted to create a music channel to echo the early days of MTV.
Here's a commercial for the new channel, which teases some of POTATO's programming: